and we'll also send you our exclusive free webinar showing you how our students sell Premium Offers to their Caviar Clients using our automated, evergreen sales system.
APPLY TO JOIN DBFS
About how to design, deliver, market, price, position and sell your Birth Doula service is outdated, ineffective, time-consuming, stressful, and just plain WRONG. The new framework we developed is ass-backward and upside down from what EVERYONE else is doing, saying, and teaching... and that's exactly why it works.
USING OUR NEW BUSINESS MODEL
YOU'LL BE ABLE TO:
TRANSFORM YOUR DIME-A-DOZEN "DOULA PACKAGE" INTO A UNIQUE AND IRRESISTIBLE PREMIUM OFFER (THAT'S TIME-SAVING, SCALABLE + SO EASY TO DELIVER)
DISCOVER A RADICAL, FUN + ULTRA-EFFECTIVE WAY OF MARKETING THAT DOESN'T INVOLVE POSTING ON SOCIAL MEDIA 24/7 OR BEING CHAINED TO YOUR LAPTOP
ENJOY A REVOLUTIONARY NEW BUSINESS MODEL THAT PROVIDES WHAT YOUR CURRENT MODEL CAN'T + NEVER COULD (A LUXURIOUS AMOUNT OF TIME, LOCATION + FINANCIAL FREEDOM)
IT'S TIME TO INNOVATE
I'M NO ROCKET SCIENTIST, BUT...
The way doulas are working just doesn't... work. At this point, the stereotype of the "burnout out, broke and struggling" maternity pro has reached ludicrous and almost comedic proportions. In fact, most new doulas are even anticipating it, as if it's just an inevitable result of working in this industry. There can only be one of two things going on here. Either:
A.) DOULAS ARE COMPLETE FUCKING MORONS WHO SIMPLY DON'T UNDERSTAND BUSINESS/MARKETING... OR...
B.) THERE'S A FUNDAMENTAL FLAW IN HOW DOULAS ARE BEING TAUGHT TO DESIGN, DELIVER, MARKET, PRICE, POSITION, AND SELL WHAT THEY DO
I'm willing to bet it's "B", because the doulas I know, are also the most visionary, creative, and intelligent people I know. The problem is, they're running their businesses the same way doulas did in 1999 (and I'm not even sure it worked back then, honestly). From a business, product development, pricing, marketing, branding, and web design perspective, what doulas are doing is (hate to say it)...
JUST NOT EVIDENCE-BASED.
I hope you find huge relief in the fact that: Hey, it's not you! It's just that you're using someone's else (old, outdated) template. The truth is, the current, popular business model- the one 99% of doulas are still using- creates loads of self-harm; mentally, emotionally, and financially. The industry-disrupting framework we developed to address this issue is scalable, sustainable, profitable, charitable, and engineered to provide you with predictable outcomes. It's also highly intuitive, super FUN, confidence-building, powerfully yin, and best of all-
GETS YOUR CLIENTS INFINITELY BETTER RESULTS.
what is it, exactly?
is a world-class marketing mastermind and university-level business coaching program for aspiring and advanced doulas, midwives, and birth pros who are ready for a modern business model that guarantees radical results, deep rest, and reliable revenue.
"Basically Hogwarts for Doulas, except this is where you go to learn business magic." - LaTonya Richards
INSIDE DBFS, YOU'LL LEARN HOW TO...
DESIGN, deliver, market, price and sell an Irresistible Premium Offer (one your soulmate clients will absolutely love and WANT to pay premium prices for)
DEVELOP a simple, automated, evergreen sales system that fills your calendar with consultations while you sleep
MASTER The Art of the Consultation (Hint: Consultation success has ZERO to do with "convincing", manipulating or using sleazy sales tactics)
DESIGN a spacious CEO calendar (because ample free time is the ultimate luxury)
CREATE an authentic and aligned marketing strategy, website, and brand that looks and feels like YOU
IDENTIFY and magnetize your Caviar Clients (these are the people you have a particular GENIUS for serving, because you understand them better than anyone else!)
WOW your clients at every touch point with a bespoke customer journey experience that leaves them feeling seen, heard and inspired
SERVE and support more people, more powerfully
without sacrificing your values...
without having to be on social media all-day...
and without being chained to your laptop or glued to your cell phone...
I'M SO GLAD YOU'RE HERE!
HI, I'M MELYNDA, CREATOR OF DBFS™
WHAT MOTIVATES ME: Every day, I see countless visionary doulas, midwives and birth pros (with incredible amounts of passion, talent, wisdom, and love) embark on a mission to change lives, heal the maternal healthcare system and share the message of conscious, autonomous birth with the world…. But those goals aren't reached and their message never gets shared to its fullest potential because they’re stumped by the logistics of business planning, product development, pricing, marketing, and branding. OUR MISSION is to remove all those logistical roadblocks and technical headaches for you, so you can focus on what you do best; serving and supporting families during the childbearing year!
I started the program in June and very soon after, the clients and opportunities began trickling in. Then in the second month of the program, I earned more money than I have ever made in my entire life! I landed an awesome client and made $10,000 in July alone! My mind is still blown!
Melynda's coaching style and program was exactly what I needed to get my business to where I've been wanting since becoming a Birth Keeper years ago. Her mentorship taught me how to dig deep within myself and I finally feel aligned with my offerings and feel the connections with those I support. I am no longer afraid to share with my clients the deep connection I have with my ancestors. My offerings are now a reflection of this and I am able to show up for my clients in a powerful way. Melynda is a genius and she will help you transform your business exactly the way you've always wanted.
If you're a birth worker looking to scale and grow your business, you should have hired Melynda Smith like, yesterday. Within weeks of working with her I sold my first high ticket package. She knows her stuff, her advice is A1 and her resources are practical. Doula Biz From Scratch helped me to learn how to stand apart in my field and gave me the confidence and resources that I needed to build my brand and grow my business! The resources given were practical in helping me grow my business--specifically building my website, determining my ideal client, and marketing to my ideal client. The content also helped me to get clear on the services I need to provide to my clients and how to price them. The work to price packages really helped me to be intentional about setting my financial goals!
I'm truly grateful for Melynda. When I say she knows her shit I MEAN IT! I love the fact that she's a former birth worker; the insights she provides are spot on and applicable. If you need systems, she's your girl. If you need to be pushed to think big and help you set tangible steps to reach your goal, she's your girl. She's hilarious, committed, and provides soooooo much value. After rolling out the new packages and revamping my approach to consults, I was surprised to see how many people didn't even flinch at the investment of the new packages. I was pushed and encouraged to really think about my unique selling proposition, core identity, who I want to serve & more. It was refreshing to be able to stand out and celebrate what makes Our Mother’s Light different from everyone else. I launched 3 new packages during the program! They're much more robust and tap into my West African knowledge as well as my dance background!
Dr. Sierra Bizzell
Confidence! I just quoted two people at $3,000 for my lowest package. I would never have done that before working with you. Thank you for teaching me to charge based on the amount of work that I'm doing and not being afraid because there are people who are willing to pay it.
Melynda, you have crafted a heartfelt, comprehensive, and truly activating program for any person to use to launch and sustain their desired lifestyle with the appropriate systems. I love the energy you bring to the course. You are a gem and I am so excited to take off and soar. I love the way you compassionately supported me through this course. To any doula or service pro, this course program is a solid fit! Melynda nails her assignment as teacher, guide, and mentor. You will leave this course a lot happier, a lot more prepared, and a lot more paid!! August was my highest-grossing month since I became a business owner.
I loved the Doula Biz From Scratch program. I learned so much and built structures into my business that makes life easier. I sold my first high-ticket doula package and two mid-ticket packages. I created a system for receiving payments! I learned that being you is the REAL marketing strategy. I am consistently attracting my business desires since this course!
I made a whole webinar ahhhh! Never thought I could’ve done it. I’m super proud! I also revamped my ENTIRE WEBSITE! It’s so “me” now! Get your whole business life right with Melynda! I'm particularly so glad I was able to hunker down on all the back-end admin side of my business. There's a whole world to entrepreneurship that I never even knew I needed before this!
Melynda's program was a game changer for me! I came into the program thinking my life was going in one direction.... that I wanted my business to be one thing. As I went through the program, I realized that it really wasn't what fit my life or fit ME! I was supported along the way as I soul searched and totally changed my path. It was great to have people believe in me and help me to adapt my business to better suit my life. I am so grateful for all the knowledge, advice, and support that this program and Melynda gave me! I hope to reevaluate my business, get it running successfully and take Melynda's program again in the future to further my business even more. If you were thinking about this program and if it would work for you... just do it! You won't regret it!
This course is just what I was looking for! It goes into detail from how to start your business legally, all the way up to scaling and growing it. My business has greatly improved by using the strategies that I learned through DBFS.
enrollment closes soon; apply today
We'll send you ALL the program details, as well as our exclusive free masterclass!